Although the question of whether Tesla is a luxury automaker is debatable, the numbers don't lie. For the first time, the electric brand headquartered in Texas sold more cars than one of Germany's three legacy premium car companies. In 2024, the firm led by Elon Musk shipped 1,789,226 vehicles, or precisely 118,008 units more than Audi. The Volkswagen Group marque fell last year by 11.8% to 1,671,218 cars.
