
The Tesla Cybertruck has been knocked down from its position as the top-selling electric pickup truck in the U.S., after months of "Tesla Takedown" protests targeting CEO Elon Musk's ties to the Trump administration.
The Austin-based company sold nearly 39,000 Cybertrucks in 2024, but demand slowed sharply in 2025, with just 7,126 units registered since Jan. 1. The Ford F-150 Lightning, which ranked second last year, has overtaken Tesla's pickup by logging nearly 8,000 registrations, according to reporting by InsideEVs.