Supermarket giant Tesco has announced a major change to its reduced sections. Every day, shoppers rush to Tesco in the hope of finding a yellow sticker bargain.
Tesco has implemented a new policy for its ‘reduced to clear’ areas in stores with new, permanent signage as increasing numbers of customers seek out the items in an effort to cut costs. The facelift for the areas will include new banners reading ‘Reduced in price. Just as nice’.
Previously, yellow-stickered items were deposited on unmarked shelves at certain times of the day. The areas will be rolled out to 100 stores by Christmas and more throughout next year.
