The 2026 World Cup is officially underway, but the opening matches have showcased to the world a sight governing body FIFA would like to have avoided: hundreds of empty seats in stadiums. The second game of the tournament, South Korea v Czechia in Guadalajara, was particularly badly hit, with video online showing large vacant areas in the stadium.
Tickets to the World Cup are a hot commodity as die-hard fans gather from around the world to support their nations in one of the biggest sporting events the world has ever seen. So, what’s happened?