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Broadcasting & Cable
Broadcasting & Cable
Business
Daniel Frankel

Telly Makes Splash With Can't-Miss, Cynical Consumer Proposition: Hey, We're Gonna Get Your Data Anyway, Might as Well Take Our Free TV (Frankel)

Telly

A sizable piece of the the NFL postseason just melted off the linear iceberg and into the streaming sea, Disney and Comcast seemed to finally come together on the ongoing fate of Hulu, and ESPN finally started making plans for an a la carte future. 

But the "the moment" last week belonged to Telly, the smart-guy-backed startup offering free 55-inch televisions to any shnook willing to take six minutes answering questions about themselves they might not tell their gastroenterologist. 

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