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Broadcasting & Cable
Broadcasting & Cable
Business
Jon Lafayette

TelevisaUnivision Sets New Local Ad Sales Structure With Unit for Agency Holding Companies

Antonio Roman

TelevisaUnivision said it is restructuring its local advertising sales unit to better align with client demands and streamline relationships with buyers.

The new setup features three units, one that deals with the big media agency holding companies; a multi-market unit with regional hubs in eight major cities and a local sales team.

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