Ahead of the FIFA World Cup in Qatar, representatives of the US National team have been sent a message by fictional coach Ted Lasso, with billboards appearing in the home towns of members of the squad.
Lasso is a character played by Jason Sudekis in the hit Apple TV show which tells the story of a fictional American Football coach who becomes manager of fictional side AFC Richmond who play in the Premier League. It is a multi- Emmy Award winning comedy, with a stellar cast which has become a huge hit.
Such has been the success of the show, AFC Richmond has been made into a playable team in FIFA 23, with Lasso an available manager within the game. This success is also being seen in the real world, with a series of billboards being placed into the home towns of those who will travel as part of Gregg Berhalter's World Cup squad.
