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The Guardian - UK
The Guardian - UK
Technology
Alex Hern

TechScape: On the internet, where does the line between person end and bot begin?

Dead internet theory posits that bots now write most of the content on the internet.
Dead internet theory posits that bots now write most of the content on the internet. Photograph: cjmacer/Getty Images

I know I’m real. And you, dear reader, know you’re real. But do you ever suspect that everyone else on the internet is acting strange? That the spaces you used to frequent feel a bit … dead? You aren’t alone. “Dead internet theory” first hit the web almost three years ago, propelled to the mainstream by an essay in the Atlantic by Kaitlyn Tiffany:

Dead-internet theory suggests that the internet has been almost entirely taken over by artificial intelligence. Like lots of other online conspiracy theories, the audience for this one is growing because of discussion led by a mix of true believers, sarcastic trolls and idly curious lovers of chitchat … But unlike lots of other online conspiracy theories, this one has a morsel of truth to it. Person or bot: Does it really matter?

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