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The Independent UK
The Independent UK
National
Anne d'Innocenzio

Target's chief food, essentials and beauty officer on innovation in the grocery aisle

ASSOCIATED PRESS

Target has revamped its grocery aisles since the COVID-19 pandemic with items ranging from Korean foods and mocktails to barbecue-flavored trail mix as the discount retailer caters to shoppers who want to experiment while sticking to a budget.

Like many retailers, Target noticed that some habits its customers acquired during the height of the public health crisis, such as snacking and an interest in new flavors, have outlasted the pandemic. But the inflation that drove up food prices last year, though abating, still has shoppers looking for ways to stretch their dollars.

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