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AAP

Holly Hales

Tactics targeting parents, kids in online junk food ads

Experts say Australia should follow the UK's lead and ban unhealthy food and drink advertising. (Dan Peled/AAP PHOTOS)

Junk food companies have honed in on fresh tactics to target children, parents and teenagers by using online algorithms.

Research into Facebook ads by Melbourne Law School and the Australian Ad Observatory found brands are buying a "halo effect" despite the low nutritional value of certain products.

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