STAINES-UPON-THAMES, U.K.—Better viewing experiences, more subtle advertising, the slow fading of linear TV and better energy efficiency are among the trends to watch for next year, says Synamedia CTO Marc Baillavoine.
Technologists across all industries, including video streaming, will begin using artificial intelligence to transform their operations and the experience of consumers with their companies, says Baillavoine. Three years later, AI will have conquered ad personalization.
