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Tribune News Service
Tribune News Service
Business
Roxana Popescu

Swag, gift card or ‘Hamilton’ tix? This San Diego startup is reinventing worker rewards

Money is such an awkward topic. Most people who get a $250 gift card from their boss aren’t rushing to brag to coworkers or post pictures of the money on social media.

What they do want to talk about: ax throwing.

That’s the idea behind Blueboard, a company that has turned the concept of employee rewards on its head — from something private and often practical (cash and gift cards) to something public, memorable and kind of zany.

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