2023 is indeed a new year, but for one manufacturer who goes by the name of Suzuki, 2023 marks more than just a new year. You see, the company is bustling with changes—most of which geared toward sustainability. This was most evidenced by the company's withdrawal from the world of racing, as well as a variety of new models for the global market.
Could 2023 finally be the year that Suzuki will emerge from the woodwork, after years of having a reputation for lagging behind in terms of tech and innovation? Maybe so, as changes to the company's management across multiple markets are taking place. In the French market, for example, Suzuki has appointed a new President, Daiki Yoshimiya. Now, Yoshimiya is no stranger to Suzuki. At 51 years of age, he has been employed by the company since 1993, he entered the international marketing department in Japan. He has since handled a number of posts involving Japan's export markets.
