Superdrug shoppers have been raving about a budget hair care product that rivals an expensive brand loved by Kim Kardashian.
They say Revolution’s new £12 R-Peptide collection is similar to k18 haircare, which is more than five times the price. The brand’s latest hair innovation is being hailed as a ‘lifesaver’ for dry and damaged hair, and follows the success of Revolution’s bestselling BondPlex family that went viral as the dupe for Olaplex.
The latest collection consists of two products - a Pre-Colour Protect Spray and Leave-in Restore Mask. The duo works together to instantly nourish and repair damage caused by bleaching and styling - leaving hair feeling salon-fresh without the price tag.
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With the #revolutionhaircare receiving over 29.2m views, TikToker’s are already talking about the new launch, likening it to k18 haircare - the renowned product loved by Kim Kardashian.
One user, @abbeyyung has received more than 269,000 views after revealing that Revolution’s R-Peptide 4x4 Leave-In Restore Mask could be the newest dupe for k18. Social media fans commented “Revolution never stops for real” while another said, “where can I buy this?!”.
Five star reviews on the Revolution website describe it as a ‘lifesaver’, commenting: “’This has been a lifesaver for my hair after damaging it through bleaching.’’ while others are raving about how it ‘’smells like raspberry heaven!!’’.
Costing £11.99 for 50ml, it’s a snip of the price of the k18 leave in molecular repair hair mask, which costs £70 for the same size product on Cult Beauty.
Containing a unique blend of amino acids, including Arginine, Glycine, and Serine, the treatments are said to leave hair feeling nourished and hydrated. The restore mask is ‘clinically proven’ to transform hair in up to three washes, rescuing it from bleach, colouring, chemical damage, and heat styling without the need for conditioner.
The R-Peptide 4x4 range contains an ingredient called Copper Tripeptide-34, a well-known peptide sequence for growth factors, helping to improve overall hair health and the appearance of its thickness.
In addition to amino acids and peptides, the range also includes a blend of conditioning agents that bind to the hair shaft, smoothing damage to the cuticle and reducing the appearance of breakage and split ends
For £11.99 per product, the R-Peptide 4x4 Range is available online at Superdrug and Revolutionbeauty.com.
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