There was a three-hour-long crypto ad occasionally interrupted by some football last night. At least, that’s definitely what it looked like to the casual viewer of both professional sports and cryptocurrency markets. FTX and Crypto.com made some major, insufferable appearances, but one commercial in particular seems to have captured the current monetary milieu better than the rest, albeit unintentionally.
At one point during the Super Bowl, Coinbase offered millions of viewers a 60-second-spot comprised simply of a color-changing QR code bouncing around the TV screen, in keeping with the company’s current “Less talk. More Bitcoin” campaign. Pulling up the QR code on your phone hypothetically should have directed you to a promotional site offering $15 in BTC for new Coinbase signups, and it briefly did, before imploding under the online traffic surge.
