When it comes to Super Bowl commercials, there’s a ton of money involved — as you’d expect. Also expected is the cost of running an ad during the biggest NFL game of the year generally increasing over the years, with the recent exception of Super Bowl 55.
While the price for a Super Bowl commercial was about the same for the 2021 game as in 2020, it went up for the 2022 matchup between the Cincinnati Bengals and Los Angeles Rams. According to an AdAge report from November, NBC was asking as much as $6.5 million for a 30-second spot, up about $1 million compared with last year.
But NBC reportedly got even more than that.
