An expensive mineral sunscreen costing £28 and co-owned by telly’s Apprentice guru Lord Alan Sugar has failed a consumer watchdog’s sun safety tests while a bargain supermarket version for under £3 passed.
According to an investigation by Which? costly Tropic Skin Shade Cream (200ml) did not match the Sun Protection Factor (SPF) on the label, leaving Brits vulnerable to skin damage.
Rigorous tests on the brand jointly owned by the business magnate and Susie Ma, runner-up in series seven of the BBC ’s hit reality show, worringly also found the upmarket product failed UVA (ultra violet A) tests.
