There is certainly growing awareness of the damaging effects of overexposure to the sun, including skin cancers.
Still, I see in both my medical practice as a skin cancer specialist and in the course of my research as an associate professor of oncology that there are still many harmful habits and ideas about tanning that still circulate.
As a result, many may think they’re already doing enough to look after themselves and their families when the incidence of skin cancer is actually growing. Clearly, we need to do more to stay safe, and that starts with knowledge.