Strongbow has announced a cheeky new Tattoo Switchers service for any cider superfans stuck with old Strongbow body art, following its recent debut of a new look.
After bidding farewell to its black and gold colour palette for the first time since the 1960s, callers flocked to Strongbow’s dedicated support hotline to share their dismay over the modern makeover - especially those with permanent tatts of the original Strongbow branding.
One fan, Dana, said: “I’m absolutely broken-hearted that Strongbow have changed their image! After all, I had it tattooed on my arm. What in the world am I supposed to do now?”
