Fleur East is no longer than the overwhelming favourite to win Strictly Come Dancing as the latest bookies odds identify a new rival for the Glitterball trophy.
As soon as the line-up for the new series was confirmed in full it was former X Factor and I'm A Celebrity star who was identified as the one to beat by experts, who put her far and ahead of other contestants in the early betting. That was a view shared by many Strictly fans, who also had her down as potential champion from the get-go.
However, with just days to go now until the new series of the hit BBC gets going with is delayed launch show, bookies have updated their odds to make Helen Skelton the joint favourite to win Strictly this year, with both her and Fleur on odds of 7/2 with Betfair. Former Blue Peter host Helen has crept into the reckoning after being at the centre of 'fix' accusations from sceptics, due to her one admitting to winning a tap dancing competition and once dancing in a Christmas special.