The estate of Johnny Cash are suing Coca Cola for hiring a tribute act to impersonate the Man In Black in an advert.
The ad is only being run during college (American) football games but it is alleged that it falls foul of the ELVIS Act of Tennessee. Yes, there is such a piece of legislation, tortuously derived from 'Ensuring Likeness Voice and Image Security': it apparently protects a person’s voice from exploitation without consent.
