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Chris Katje

Starbucks Teams Up With K-Pop Sensation BLACKPINK For Exclusive Collaboration

BlackPink Starbucks McDonald BTS MCD Asia Pacific Spotify
Starbucks reusable cups are seen on in Starbucks Coffee in Katowice, Poland on July 20, 2023. The top beverage companies in the world is teaming up with K-pop group BLACKPINK. The partnership comes as the music genre has exploded in growth in many countries worldwide. PHOTO BY BEATA ZAWRZEL/GETTY IMAGES 

One of the top beverage companies in the world is teaming up with K-pop group BLACKPINK. The partnership comes as the music genre has exploded in growth in many countries worldwide

Restaurant companies have partnered with musicians as a way to market to new audiences in the past. McDonald’s Corp (NYSE: MCD) is an example of a company that has partnered with musicians, including launching a popular K-Pop band BTS.

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