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R. Thomas Umstead

Star Power Drives TNT’s NHL, NBA Playoff Ratings Push, Says WBD’s Craig Barry (Q&A)

Stephen Curry and LeBron James in Game 1 of 2023 NBA Western Conference Semifinal

TNT continues to build ratings momentum heading into its second-round coverage of the National Basketball Association and National Hockey League playoffs. 

Coming off its most-watched first-round NBA playoffs coverage in five years, TNT’s May 2 coverage of Game 1 of the Los Angeles Lakers-Golden State Warriors Western Conference semifinals drew a cable-record 7.4 million viewers. Through Tuesday night, TNT’s NBA postseason coverage has averaged 3.8 million viewers, up 10% compared to last season, Nielsen reported.  

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