British designer Stella McCartney has highlighted the plight of "billions of birds" that have been killed to make people look good after her Paris show at which she appealed for the fashion world to change its ways.
The campaigning creator who has blazed a trail for sustainable style, provocatively called her show "It's about f...king time" – a reference to a T-shirt she first wore 25 years ago calling for an end to the use of fur and feathers in fashion.
