NEW DELHI: The International Cricket Council (ICC) on Wednesday announced Olympic legend Usain Bolt as a brand ambassador for the upcoming ICC Men’s T20 World Cup, which will be played from June 1 to 29 in the West Indies and USA.
Bolt's inclusion adds a touch of global prestige, blending the worlds of cricket and athletics. His unparalleled sporting legacy and charismatic persona are set to amplify the tournament's reach, attracting a diverse audience and igniting fervour among fans worldwide.