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MusicRadar
MusicRadar
Entertainment
Daniel Griffiths

Spotify says it got your Wrapped 2024 wrong. But this year it's going to fix it

Daniel Ek.

Speaking at their annual Open House event in Stockholm last week, Spotify gave journalists the opportunity to ask questions up close and personal, with the company’s growth plans, its stance on AI and concerns about their high-profile Wrapped promotion being front and centre.

In brief, many Spotify users took to social media to share their Wrapped results this year – as they do every year and as Spotify loves them to do – however this year it wasn’t so much to boast about the extreme brilliance of their diverse musical taste but rather to wonder what the hell had happened.

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