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Liverpool Echo
Liverpool Echo
Entertainment
Emily Sleight

On Running brand loved in Liverpool to open new store in city centre

Popular brand 'On', known for its extensive sportswear range is set to open a new store in Liverpool ONE.

The Swiss company is known for its athletic shoes and performance sportswear. In 2020, On sportswear was said to be available in 6,000 retailers across 55 countries worldwide.

Known for its 'On Cloud Shoes' the Swiss engineered trainers are said to be designed to support running and deliver comfort. The trainers feature a unique cushioning system that promises to "absorb impact" and "reduce strain" - which the brand like to call "running on clouds".

READ MORE: 'Most requested' Liverpool One store to open this summer

In February 2023, the sportswear brand opened its first UK store on Regent Street in London. Now, the much-loved brand will make its debut in Liverpool.

TikTok user @Bennetts_ shared a video speculating whether the brand would be opening a store in the city centre. It soon racked up plenty of attention in the comments section from hopeful shoppers.

One comment read: "I know as I work with them it’s a pop up store for now and they may make it permanent but not for a while it arrives end of April."

A second comment read: "Thank god there’s a store coming instead ordering online."

A third TikTok user said: "Would be stupid if they didn’t [laugh emoji]."

Commenter JK added: "Thanks to scousers this brand went international"

Meanwhile ashley01782new said: "that's with thanks to Liverpool they got the fashion on them rolling."

The On store will be located in Liverpool ONE on the ground floor directly under Ann Summers. The ECHO has approached Liverpool ONE for a comment.

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