There is a feeling of doom and gloom in English football at this moment in time.
The Covid pandemic has rocked the finances of clubs - including many in the English Football League (EFL) - while the cost-of-living crisis is having an impact on the disposable incomes of supporters. Yet Walthamstow FC are thriving through the adversity.
The Londoners have seen their attendances quadruple since Covid first hit the UK thanks to their desire to connect with the local community. Their stunning form, which has put them in contention for consecutive promotions, has also played a part in their success.
