
As early as last November, IWC Schaffhausen was keen on welcoming the Year of the Water Rabbit, which actually begins this Sunday. The Swiss watchmaker even looked through its archives for a model born in the year of the fourth Chinese zodiac animal.
In the late 1930s, IWC developed a marine-chronometer-precision wristwatch for two merchants from Lisbon. Named the Portugieser, it was launched in 1939 under the rabbit zodiac sign.