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The Independent UK
The Independent UK
Shahana Yasmin

South Korean presidential candidate’s ‘now more than ever’ Reebok sneakers sell out at 10x price

Lee Jae Myung - (AFP/Getty)

A pair of red and blue sneakers worn by South Korean presidential candidate Lee Jae Myung at his campaign launch have unexpectedly become a trend, with pairs selling out in official stores across the country.

On 12 May, Lee, a member of the Democratic Party of Korea, deviated from the traditional dress shoes to change into a pair of Reebok’s Classic Leather GY1522 sneakers to set off his 22-day official campaign period for the forthcoming 3 June election.

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