
If you’re a fan of the White Company’s signature minimalist, elegant style, then you’ll be interested in what I have to tell you. If you love The White Company but hate the prices, M&S’s homeware is the perfect, affordable alternative.
It’s no secret that M&S frequently nails the biggest home decor trend. But if recent designs are anything to go by, for example, their designer-look lighting section, M&S is serving expensive-looking homeware on a budget. Honestly, supermarket homeware has never looked so good.
We’ve already questioned whether M&S is giving Soho Home, but I think M&S is also the new White Company this year. These top picks prove it.

What first made me wonder: ‘Is M&S the new White Company?’ was when I spotted the Pure Cotton Coastal Embroidered Tablecloth (£35) in M&S’s ‘New In’ section, which instantly reminded me of The White Company's stunning Prise du Jour Embroidered Table Runner £50).
While coastal decor is trending once again this year, it is perhaps unsurprising that both brands have opted for blue, fish-themed styles. However, what I think M&S has done so well is encapsulate the luxe look, which the White Company achieves so effortlessly.
Here are some more styles I think M&S is doing just as well as the White Company this year.
Tablecloths
This tablecloth has been on my wishlist for so long now. It's coastal look is perfect for summer and in true White Company style, it looks chic, too.
If you don't want to spend £50 on a tablecloth, this is a great alternative. Embroidered in a two-tone colour palette with coastal and bistro motifs, it looks just as good as the White Company.
Lighting
This lamp is made from iron, you can expect it to be durable. It's stylish and portable, perfect for illuminating any space.
M&S is known for it's stylish rechargeable lighting options, with the Colby lamp being one of its most popular styles. I love its brass finish, and it's a great price.
Bedding
We all know and love White Company bedding. This stylish set is made from 800-thread-count cotton, with a smooth, sateen finish - bliss.
Did you know M&S is one of the best places to buy bedding? This stunning set is selling fast - so be quick, if you like what you see.
Servingware
Made from Portuguese clay, this simple serving dish is perfectly uneven, giving it an expensive, handmade look.
Opting for a simple white shade, all the detail is in the shape and texture of this serving dish - which I think, makes it look so much mre expensive than it's £15 price tag.
Tableware
Napkin rings can instantly elevate your tableware. It shows every detail has been thought out, and these White Company rings are so pretty.
M&S has some great budget options for napkin rings. You'd never guess these are only £10.
As someone who loves both The White Company and M&S, M&S is an excellent choice to shop White Company looks on a supermarket budget.