Some people are obsessed with Papa John's buttery garlic dipping sauce, so the chain is introducing a limited-edition bath bomb based on the condiment

(Credit: Courtesy of Papa Johns)

• Papa John’s is introducing a garlic bath bomb, based on its dipping sauce. The move follows a growing number of odd promotions, from DunKings track suits to Pizza Hut wine.

Companies have been rolling out baffling promotional items for decades. There is perhaps no better way to turn people’s heads than with the unexpected. Papa John’s, however, might have claimed king-of-the-hill status with its most recent offering.