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Fortune
Fortune
Stefan Szymanski, The Conversation

'Soccernomics' co-author: FIFA's ticket strategy isn't price discovery, it's a wealth filter

ss (Credit: courtesy of Stefan Szymanski)

In 1994, the last time U.S. stadiums hosted the World Cup, an average ticket cost US$58. The most expensive ticket for the final could be grabbed for $475.

Adjusted for inflation, that would be $131 and $1,069, respectively, in today’s prices. Fast forward 32 years and things have become a lot pricier.

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