I am forever grateful for my bushy brows, but I'd be lying if I said the coarse hairs and stubborn stragglers don't pose a few styling challenges. I’ve swiped on countless eyebrow gels, combed through all varieties of waxes and pomades, and even get my eyebrows threaded every three weeks to keep my temperamental hairs in line. But it wasn't until I tried soap brows that I actually found a styling process strong enough to set—and keep—my eyebrows in place.
Brow trends are cyclical, so the separated, feathered, and glued-down brow look isn't necessarily anything new. Soap brows entered the mainstream orbit in 2016, with celebrities Kim Kardashian, Hailey Bieber, and Zendaya all co-signing the style. Then, they had a second coming with the laminated brow craze of 2021. However, the strong brow aesthetic has remained a mainstay on my TikTok FYP (the hashtag currently has 24,000 posts), so I was inspired to try the timeless look.
