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AVNetwork
AVNetwork
Technology
AVNetwork Staff

SNA Displays Light Up Miracle Mile in Las Vegas

The Miracle Mile in Las Vegas.

Not all the excitement will be on the InfoComm 2024 floor this week. Miracle Mile Shops is a 1.2-mile, mixed-use venue featuring a circular floor plan and 150 storefronts for retail, dining, and live entertainment. The destination shopping and entertainment center recently underwent a major digital signage renovation. For the extensive project, SNA Displays built and installed LED spectaculars, dvLED throughout the Shops’ interior, and more than a dozen interactive and advertising kiosks. 

Design consultant Sensory Interactive partnered with Miller Capital Advisory and the Miracle Mile Shops team to design, monetize, install, launch, and operate the digital Dynamic Real Estate platform.

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