Skechers draw backlash for full-page ad in Vogue that reeks of AI. “You actually didn’t save any money because now I hate you”

(Credit: Image: Sketchers as posted by Fast Company)

• Skechers recently came under fire for allegations of AI use in the December issue of Vogue, sparking larger discussions about consumers’ responses to said moves.

Skechers is treading on thin ice with some would-be customers after taking out a full-page ad in Vogue that many found quite fishy. The advertisement in question appears in the December issue of the magazine, notably curated for the first time by a guest editor, Marc Jacobs.