You're putting the finishing touches to a brand identity. The logo feels strong, the colour palette is working and you're happy with the layout. But something's off and you can't quite put your finger on it.
You tweak the spacing, adjust the weight, move things around. The problem persists. Then it hits you: the fonts aren't working together. They're both great typefaces, but the relationship between them is creating a low-level visual friction that's quietly undermining everything else.
