Olympic legend Sir Jason Kenny is backing a North Staffordshire business in its bid to create the world's fastest bikes.
Sir Jason – who is the most decorated Olympic cyclist ever – has kickstarted a Crowdcube campaign as one of the first investors in Newcastle-under-Lyme-based REAP bikes.
The company wants to capitalise on the increase in bike sales in the UK and is looking to raise a minimum of £300,000 to expand capacity for its British engineered carbon composite frames.