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TV Tech
TV Tech
George Winslow

Sinclair Renews Nielsen Deal for Local and National Audience Measurement

Sinclair Broadcast Group

NEW YORK—Nielsen has announced that it has renewed a multi-year agreement with Sinclair Broadcast Group for Nielsen Local and National audience measurement services.

As part of the agreement, Sinclair will continue to utilize Nielsen audience measurement services for 197 local television stations and one regional cable channel across 84 local markets, as well as its national networks, including the Tennis Channel, TBD, Charge! Comet, and national unwired network.

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