Simon Jordan believes Newcastle United could spend in the region of £400million and still comply with Financial Fair Play regulations. The impending arrival of Alexander Isak is set to take the Magpies spending over £200million since the arrival of the new owners.
The takeover last season made the Toon the richest club in world football but have not spent anywhere near the figures expected. Financial Fair Play has limited what Newcastle can spend, making a repeat of Manchester City's rise to prominence highly unlikely.
However, the former Crystal Palace owner believes the Magpies could easily increase their spending in the current transfer window, given the position Mike Ashley left the club.
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Speaking on talkSPORT, Jordan said: "It will take them to £200million in two transfer windows. This subterfuge and veneer of 'we're governed by Financial Fair Play' is Newcastle playing hide and seek with themselves.
"They're not carrying huge losses, they will not be constrained by Financial Fair Play. The ability to make decisions that will have three years of ramifications if they get it wrong, they're going to spend money.
"They've just spent £200million. Whatever the reason is - if Callum Wilson is injured or not - you can go and get a player on loan, you haven't got to spend £60million on a forward, it's because they're building and they're right to do so.
"Whatever they think of [Mike] Ashley, and it isn't very much, the financial viability of Newcastle was never in any jeopardy and the balance sheet was always quite strong, so was the profitability. They have not got financial fair play constraints.
"They could easily go and spend three or four hundred million if they so choose and be in a position to not be constrained by financial fair play if they get the team to embrace the achievements that kind of spend would give them."
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