Signature Entertainment, a U.K.-based production, sales, and distribution company, has announced its acquisition of Latin American production and distribution company Particular Crowd. This strategic move is aimed at strengthening Signature's position as a significant player in the global entertainment industry. While the financial details of the acquisition were not disclosed, Particular Crowd was originally established as an international original movie label of Warner Bros. Discovery and later transitioned into an independent company based in Los Angeles and Buenos Aires.
Particular Crowd focuses on producing films in English, Spanish, or Portuguese, covering popular genres such as comedy, romantic comedy, horror, thriller, teen, and family films. Some of its recent successful releases include 'La Extorsión' and 'Casi Muerta,' which performed well at the box office for local movies and on Max, where Particular Crowd's movies are exclusively available under a volume deal with Warner Bros. Discovery.
Upcoming projects from Particular Crowd include 'Evidências Do Amor' from Brazil, set to be theatrically released this month by Warner Bros., and 'Aztec Batman: Clash Of Empires,' an original Warner Bros. Animation feature that combines the iconic DC superhero with the rich history of Mexico.
Signature Entertainment, led by founder and CEO Marc Goldberg, has collaborated with Particular Crowd on various films, including co-productions like Paul Andrew Williams’ 'Bull.' As part of the acquisition, Peter Bevan, the head of Particular Crowd, will join Signature's senior management team as president of global strategy and distribution.
Both companies express excitement about the acquisition, with Bevan highlighting the aligned ambitions and the potential to expand their content offerings in Latin America and beyond. Goldberg sees Bevan's addition to the team as a significant step towards further global growth, beyond Signature's core U.K. market.
This acquisition marks a significant development in the entertainment industry, bringing together two companies with complementary strengths and a shared vision for creating high-quality content for audiences worldwide.
