The AIMExpo is an industry-only powersports event that, for the last two years, has been held in Las Vegas, Nevada. Before it spent time in Sin City, AIMExpo did a spell in Orlando, Florida, as well as a handful of years in Columbus, Ohio. But during the event last winter, an announcement was made that the show would not stay in Las Vegas, but instead move to Anaheim, California, for 2026. And while the move to Orange County was sort of sudden and unexpected, it seems to have been received well, at least by the vendors that plan to attend.
According to Adventure Rider, the event organizers “sent out a release last weekend saying they’d made it to the 250-exhibitor mark already, a much faster pace than in previous years; the tech section is already sold-out of space.” Clearly a move to sunny Southern California has increased the interest of vendors looking to showcase their goods to the community. Because let’s be honest, a motorcycle show in the Midwest in the middle of winter sounds appealing to no one outside of the Midwest.
AIMExpo allegedly drew in 400 exhibitors and more than 2,000 visiting dealers earlier this year. Honestly, I don’t know what to make of those numbers. In a past life, I was the Marketing Manager for Touratech, a German company that produces products for adventure and dual-sport motorcyclists, predominantly. I attended the International Motorcycle Shows (IMS) in Los Angeles and New York and remember the massive crowds that filled both the Long Beach Convention Center and Javitz Center, respectively. But those shows were open to the general public, and although they were both held in the middle of the winter, the crowds were wild, literally.
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