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Barchart
Will Ashworth

Should Nike Shareholders Be Worried About Losing Tiger Woods?

Tiger Woods NIke Michael Jordan Golf Florida Front Office Sports LULU Nike Golf the Jordan Brand the PNC Championship

Although I'm a big fan of sporting-related businesses, especially publicly traded ones, I don't follow the sports business as much as I used to. 

Sure, I’ve read Phil Knight’s Shoe Dog memoir about starting Nike (NKE). If you haven’t read it and don’t mind memoirs, you should. It’s probably the best business book I’ve read in the past decade. But I digress. 

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