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Daily Record

Lifestyle

Rachel Williams

Shoppers staggered by £7 Superdrug 'plumping' serum that reduces wrinkles 'overnight'

Superdrug Boots

Shoppers have been left wowed at the results of a £7 anti-ageing serum from Superdrug that completely transforms the skin, with some claiming it has "reduced wrinkles and fine lines" overnight.

Superdrug's Optimum skincare range is specially formulated with highly effective ingredients, such as retinol and collagen, that target the signs of ageing - and one product is receiving rave reviews for doing what it promises.

The health and beauty retailer's Optimum Retinol Serum has managed to amass hundreds of fans who say it has left their skin "plumped up" and "looking healthier", whilst also "smoothing out fine lines and wrinkles". Priced at £14.99 for regular shoppers, Superdrug Health and Beauty card holders can snap the serum up for just £7.49.

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