Introducing Ramla Ali, the dynamic boxer and fashion influencer representing female strength in our Start The Year Strong campaign. Hailing from Somalia and raised in the UK, her story reflects resilience and determination. As a model and activist, she skillfully merges her passion for sport and fashion, often donning bespoke kits from renowned designers like Dior. With her bold attitude and distinctive style, Ali challenges stereotypes and motivates a new generation. Ali shows us her innovative take on fashion and steadfast dedication to breaking down barriers in both boxing and the fashion industry.
In our interview with Ramla Ali, she elaborates on her style, emphasising its link to her love for boxing and fashion. She perceives fashion as "armour," providing her with empowerment and confidence., which she believes distinguish her in the boxing arena. She views fashion as transformative, enabling her to transition seamlessly from the boxing ring to chic fashion events. This fusion of sport and style is crucial to her identity and public image.
