Morgane Sézalory built Sézane at such a relentless pace that, for years, the founder had little time to step back and take stock of what it had become. Twenty years ago, the self-taught entrepreneur set off a fast-moving chain of events when she began selling vintage finds online. After developing a following, Sézalory launched the Paris-based brand, with clothing inspired by her favorite pre-loved pieces, in 2013. Over the last decade, she has grown the name from one of France’s earliest digitally native fashion brands into a global business known for romantic blouses, covetable knitwear, and a "je ne sais quoi" version of Parisian style that women worldwide wanted to buy into.
None of it, according to Sézalory, happened as part of some grand master plan. “When I started, I didn't know I would one day run a company like Sézane…I never dreamed about creating a brand which would be international,” she tells Marie Claire. “I put so much energy and heart and passion [into it] without any strategic plan. So everything happened very spontaneously.”
