With energy prices hitting the headlines every day, energy bills have become a top source (43%) of social conversation for Brits, meaning it is changing the nature of traditional British small talk, beating the weather (36%), current affairs (36%) and football (24%).
Falling further down the list of hot topics are travel and traffic (18%) and pop culture (12%).
New research from Smart Energy GB as part of its Super Smart Home Hacks campaign has revealed that despite the energy price guarantee (EPG) freeze this month, energy prices are still front of mind, and British households are more conscious of their consumption than ever. Four in ten (41%) are now using energy more mindfully, more than a third (36%) have turned their thermostat down and 29% have modified their use of household appliances and devices to help bring down their energy bills.