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Benzinga
Benzinga
Business
Javier Hasse

Seth Rogen's Houseplant Launches New House Products, Appoints Kelly Natenshon As SVP Of Housegoods

Houseplant, the cannabis lifestyle brand founded by Seth Rogen and Evan Goldberg, has appointed Kelly Natenshon as senior vice president of Housegoods.

Natenshon brings over 20 years of experience in product and merchandising to Houseplant and will help the company grow its "House" arm of the business, focused on creating functional and design-led homewares including ceramics, ashtrays, lighters, accessories and most recently, a new line of premium lights and lamps.

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