Sega Sammy has released a new set of financial results, along with a Q&A explaining some of the finer points, but the long-and-short of it is: you all say you like our games, so why aren't you buying more of them? Amidst some truly incredible corporate jargon (what's a "B2B Omnichannel Solution Provider"?) Sega says that the "high valuations," i.e.the review scores and user feedback that some of its recent titles have received, simply didn't translate into increased sales, and that things are "stagnant." Over the course of 2025 Sega released a bunch of critically acclaimed titles, including Virtua Fighter 5: R.E.V.O., Like a Dragon: Pirate Yakuza in Hawaii, Two Point Museum, Yakuza 0: Director's Cut, Puyo Puyo Tetris 2S, Raidou Remastered: The Mystery of the Soulless Army,Maimai DX CiRCLE, Sonic Racing: CrossWorlds, and Shinobi: Art of Vengeance. Sega subsidiary Atlus, meanwhile, released Metaphor: ReFantazio, which was nothing less than a critical darling.On the less upbeat side of things, Rovio has been on a consistent downward trend ever since Sega bought it in April 2023. The company has written off $200 million of its $776 million acquisition because "profitability of the business had fallen below the initial forecast"—in other words, maybe just making tonnes of Angry Birds games isn't the brilliant strategy some thought. Sega is a little hazy about exactly which of its 2025 games are depressing its executives, but does specifically mention Sonic CrossWorlds Racing as having sold around one million units, which is apparently below forecast. It also acknowledges that some users weren't happy with Football Manager 26 at launch, and says it is committing resources to both titles in efforts to improve their sales and reception.
