The ongoing cost of living crisis has left many people across Ireland trying to cut costs and save money where possible.
One way to do so is with groceries, as shoppers can buy discounted food or items on special offer. It comes as Aldi Ireland has launched a new ‘secret discount’ where shoppers can buy a huge bag of food for just €3.99.
Aldi is the first Irish supermarket to partner with food surplus app Too Good To Go. It’s now selling ‘surprise bags’ filled with a range of products that are approaching their sell-by or use-by date at a third of the price.
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It’s rolling out the scheme in all 155 of its supermarkets across Ireland in a bid to tackle food waste and offer even lower prices to customers. To avail of a ‘surprise bag’, shoppers need to download the free Too Good To Go app, search for their nearby Aldi store and reserve a bag to collect at an allotted time.
John Curtin, Group Buying Director at Aldi Ireland, explained: “Our new partnership with Too Good To Go will further enable us to cut down on food waste, while also offering customers the opportunity to pick up our food at even lower prices. With the rising cost of living impacting so many, Too Good To Go offers a simple and accessible way for consumers to save money and reduce waste.”
Sophie Trueman, Managing Director of Too Good To Go, added: “We’re thrilled to be officially launching our partnership with Aldi nationally. Having already had fantastic feedback during a successful trial period, I know our community is going to jump at the chance to save Surprise Bags from their local Aldi.
“At Too Good To Go we believe that saving food from going to waste is a win-win-win - businesses can recover the sunk cost of would-be wasted food, consumers can get good food for less, and with one simple action, we’re collectively doing something great for the planet by stopping that food from ending up in landfill.”
Aldi says that in addition to the new partnership, every one of its stores across Ireland will continue to donate surplus food to local causes. Since 2014, the supermarket has donated more than 2.6 million meals via its successful partnership with charity partner FoodCloud, saving an equivalent of 3.2 million tonnes of CO2.
Other shops offering ‘surprise bags’ include Spar, Centra and Fresh.
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